Kroger Announces Creation of New eCommerce Business Unit

Kroger Announces Creation of New eCommerce Business Unit, Yael Cosset to Lead

In a move to further enhance its online customer experience, The Kroger Co. has announced the establishment of a new eCommerce business unit. Yael Cosset, Kroger’s senior vice president and chief information officer, will take on the role of executive vice president and chief digital officer to lead this function.

With eCommerce sales reaching $13 billion in 2024, Kroger is prioritizing the acceleration of its online growth. Ron Sargent, Kroger’s Chairman and CEO, expressed confidence in Cosset’s ability to drive this initiative forward, stating, “As the architect of Kroger’s digital strategy, Yael will continue to make it easier for customers to shop for our fresh, affordable food.”

Cosset, who has been instrumental in Kroger’s recent technology transformation, will now oversee the new eCommerce unit in addition to his existing responsibilities. His leadership has led to a more convenient and personalized shopping experience for customers, both in-store and online.

In addition to his role as chief digital officer, Cosset also leads Kroger’s Alternative Profit portfolio of businesses, including subsidiaries like 84.51° and Kroger Precision Marketing. With a background in digital growth strategy and eCommerce expansion, Cosset is well-positioned to drive Kroger’s online presence to new heights.

The creation of this new eCommerce business unit signals Kroger’s commitment to meeting the evolving needs of its customers in the digital age. Stay tuned for more updates on how Kroger plans to enhance its online shopping experience under Cosset’s leadership.